The urbanization rates in the United States, Japan and Oceania are all above 70% (about 20 percentage points higher than in China), and their per capita consumption of take away food is 10-20 times than that in China. Undoubtedly, as urban residents’ demand for fast-food products increases dramatically, brand companies will benefit more than ordinary companies, and the take away food box making machine will benefit from it. Even if per capita GDP is at the same level as China (such as Russia, Brazil and Mexico), their per capita consumption of fast food is 3-8 times that of China. This shows that China’s take away food industry and take away food box making machine industry are still in the early stage of development, there is still a lot of room for growth in the future. It is expected that the growth rate of take away food industry will exceed the overall GDP growth rate in the next ten years.
In the slowdown stage of GDP growth, the take away food industry and the take away food box making machine industry have strong defensiveness. Fast food accounts for only a small part of household expenditure and is also the basic consumer goods. They are highly defensive during the downturn. Comparing the food industry income, beverage industry income, GDP growth rate and CPI data between the first quarter of 1999 and the second quarter of 2012, we can see that the food and beverage industry has maintained a growth rate of more than 10%.